Christie Travers-Smith has been at Google since 2012 and currently leads teams for Travel and Retail Partnerships across Europe, the Middle East and Africa. In this role, Christie oversees Google's priority relationships with business and industry and plays a critical role in driving some of Google's most high-impact initiatives. Prior to joining Google, Christie spent more than a decade in consulting, most recently as Managing Partner at Bell, a boutique retail strategy consultancy where she ran the China operation based in Beijing. Here Christie led the APAC strategies for some of the world's most well-known brands. Christie is also a Non-Executive Director at CPL Aromas. She holds a Masters from the University of Oxford and is fluent in Mandarin Chinese.