Insights

We’ve hand-picked our latest Analytics and AI insights for you to explore:


  • Now decides next. Is Europe ready for generative AI?

    Opportunities and hurdles: Europe's path in the Generative AI era

  • Measuring value from digital transformation

    Optimism isn’t enough: UK struggles to realise value from digital transformation

  • Tech Trends 2024

    Deloitte’s 15th annual Tech Trends report helps business and technology leaders separate signal from noise and embrace technology’s evolution as a tool to revolutionise business.

  • Building a Data-Driven Culture Through Data Literacy

    Data literacy initiates the cultural foundation for becoming an Insight-Driven Organisation

  • Common Data-Related Challenges in the Transport Sector

    Pre-conceived notions in the transport sector are causing data challenges that can prevent organisations from innovating, becoming more efficient, and treating data as an asset in its own right.

  • The Future of Health in Europe

    How technology and prevention will drive more equitable and sustainable outcomes for all

  • Digital Consumer Trends 2023 (UK cut)

    Our flagship Digital Consumer Trends survey is designed to cut through the hype and provide a comprehensive understanding of what consumers truly think about digital products and services. With over 4,000 UK participants, we delve into a wide range of topics, including sustainability, the metaverse, streaming, devices, cost-of-living and even AI.

  • Unlocking the power of AI

    Find out why MLOps is the key to scaling AI and how can organisations realise their AI ambitions with MLOps. To understand the challenges, the barriers and the solutions available to any organisation hoping to take advantage of the most sought-after AI algorithms, we have surveyed 621 key AI decision-makers in seven countries and across industries.

  • State of AI in the Enterprise: Shining a light on the UK

    An executive summary that explores the key differences between UK and global trends in AI. It shines a light on areas where the UK sample must catch up with our global peers, as well as highlighting areas where we currently excel.

  • How to extract enterprise value from Generative AI capabilities

    We examine the potential benefits and limitations of Generative AI, introduce a method to qualify if, where and how these cognitive tools could be used, and offer important factors for business leaders to weigh when adopting Generative AI.

  • Can AI help us be more human?

    For this Green Room podcast episode, we invited Professor Sandra Wachter who teaches technology and regulation at the Oxford Internet Institute to discuss what's the ideal relationship between humans and AI? How do we make sure it's used for good, amplifying our human intellect? Can we make sure it stays that way? How do we work together to maintain agency?

  • The fundamental principles of an Insight-Driven Organisation (IDO)

    In a world where disruption is the status quo and the pace of innovation seems to be accelerating, becoming an IDO lets you be lifted by technology, instead of drowned by it.

  • Winning the War for Talent in the Age of AI & Data

    Developing and maintaining a winning strategy to attract, train, and retain the best talent available is central to becoming an Insight-Driven Organisation. In our latest blog, we share actionable insights and practical guidance for building an Insight-Driven Organisation.